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Zana Busby, Business Psychologist & Keynote Speaker on a stage

 SPEAKING & KEYNOTES

When technology accelerates, psychology becomes your edge.

As a business psychology keynote speaker, I help conferences, corporate events and executive teams connect human behaviour with business performance.

I'm booked to speak across the UK and internationally.

A NOTE FOR EVENT ORGANISERS

You know your audience. I bring the psychology.

Every talk starts with a conversation: who's in the room, what's on their minds, and what you want them to walk away with.​​ From there, I build something tailored, not off the shelf. Relationships, behaviour, leadership, wellbeing, communication or consumer psychology: whichever speaks to your audience's world right now.

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I pair strong visuals with ideas that land, so the room stays with you and not on their phones. And it doesn't end when I leave the stage. People walk away with something they can apply at work and at home straightaway.

Let's shape a talk for your audience.

TOPICS

Keynote topics from a business psychologist

If your topic isn't listed here, we build it together.

Leadership and relationships

A leadership keynote on why brilliant strategy fails without relational trust; get the tools to build the deep trust required for sustainable success where traditional corporate frameworks fall short.

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Employee wellbeing

A wellbeing keynote on what pressure really does to people, and what leaders can do about it. Burnout is a systemic issue, not a personal failure. See exactly how chronic stress affects human behaviour, learn how to spot the early warning signs, lighten the invisible load, and protect your people before they hit a breaking point.

Psychology in the age of AI

When every competitor has access to the same algorithms, your understanding of human nature becomes your only true advantage. Move past the technical hype to master the psychological principles of leading a high-performing, AI-augmented workforce.​​

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Relational intelligence

The human advantage in an automated world. Learn how to harness empathy and intuition to build unshakeable client loyalty at work and cultivate deeper, more meaningful connections at home.

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Emotional intelligence

High-stakes environments require radical emotional control. Master the psychological frameworks needed to steady your own nerves, navigate intense corporate politics, and deliver hard truths without damaging critical relationships. 

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Team Dynamics & Communication 

Understand personality styles & conflict patterns to unlock collaborative productivity.

Find out how individual communication preferences can defuse friction, bridge generational gaps, and keep everyone moving toward the same objective. 

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A SPECIALISED ADD ON 

Trust, loyalty and the customer relationship.

 

Zana Busby, trust, loyalty and the customer relationship keynote

A FEW MORE TALKS FROM THE ARCHIVE

On stage, on camera, in the room.

Talks people take home with them.

I translate psychology and behavioural science into examples your audience will recognise from their own lives, then send them away with one thing to try this week.

Speaking formats

Keynote · Conference session · Panel or fireside chat · Leadership day away · Team workshop · Round table. Online or in person, UK and international.

As a keynote speaker in psychology, I tailor each session to the audience, from 30-minute talks to full-day leadership sessions.

WHAT PEOPLE SAY

In their words

Audience

Zana lit up our event as an expert speaker, bringing a charismatic presence, an engaging style, and a brilliantly informed dissection of the modern consumer.  Her wit, humour and honesty were truly refreshing. I can't recommend Zana enough. ​

Mark Hook, Global Director of PR & Comms, Brightpearl

Dear Zana, I just want to thank you for your wonderful presentation yesterday!

It added a whole new dimension to the other data-intensive presentations and gave our companies something different to consider in their innovation, marketing, and people management. I hope you enjoyed your brief visit to Northern Ireland. Keep in touch.

​Thelma Fitzgerald, Consumer Insights Manager, Invest Northern Ireland

Our team was delighted to have such a passionate and charismatic speaker at the Future of Retail 2019 conference in Sofia.

Zana, we believe your presentation was among the best ones during the event, and we are convinced that the information you shared was a huge benefit to the attendees and will impact their future work.

​Silviya Radoslavova, Event Project Manager, Kapital

I contacted Zana to attend our annual conference as a keynote speaker to talk about Motivation. She delivered a confident and engaging opening session for our conference and its delegates. I’d recommend Zana if you’re looking for a speaker to engage your audience and provide content that gets people both thinking and understanding psychology better.​

Siân Pelleschi, President, APDO Conference

Zana presented at the ECR Ireland Leaders Congress 2018, illustrating how emotional attachments to brands can be used in brand campaigns. She simplified complex psychology and neuroscience with real examples, engaging the audience and receiving positive acclaim. ​

Declan Carolan, General Manager, ECR

Thank you for doing a round of live interviews for BBC Radio. You were stupendous! You were mentioned in our morning meeting! Thanks again, star!​

Alex Grundon, Senior Producer, BBC News

For speaking enquiries, contact me directly or via my agent. 

Looking for a speaker for your next conference, seminar or industry event?
Get in touch.

Get in touch to discuss fees, dates and logistics. Every talk starts with a conversation about who’s in the room.

Member of The Association for Business Psychology
Certified Business Psychologist, Association for Business Psychology
Certified Lumina Spark Practitioner
Member of The International Society for Coaching Psychology

Zana Busby · Business Psychologist specialising in Workplace and Personal Relationships

UK and international · In person and online

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